Helin Aydogan adopts the philosophy of slow fashion and creates a non-norm collection without season. The brand, which invites you to a mystical Anatolian journey, conducts field research in various regions of Turkey, and aims to surprise you with different regions, hand-woven cloths and accessories in each collection by protecting the cultural values and heritage of each region over time. It emerges with its collections that blend cultures and civilizations with avant-garde approaches, where you will feel the warm breeze of the Far East.