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Ethos

Although the word “ethos" has multiple meanings, we have adopted the definition of "culture in which common values are shared" and decided to start our journey by taking our passion with us. Sneakers, just like any product, were initially developed for a certain segment of the population, however, they made their way to the streets and managed to break out of the molds. For this reason, they paved the way for the development of a common and different culture, first in the streets and then in every field of life. We, as Ethos, decided to follow this development and added our own past, our own ethical understanding and our own special bond with our shoes into this common culture that has formed over time. We are now taking those first steps to continue to develop this culture.