Founded by Ezgi Unaldı in 2021, Jurban is an independent streetwear fashion brand. Jurban reflects her artistic approach and her experiences living in a metropolitan city. She believes that fashion reflects ones soul and character and she means to use her designs as a communication device. She invites everyone to be seen, speak up and be themselves. Jurban offers strong patterns with bold colors and maintaines an attitude. Inspired by big cities such as Istanbul, London, Paris and Amsterdam; Jurban uses the elements and colors of urban life. The brand aims to become a community for young people with rebelious souls.