CERTAIN is founded in 2021 by fashion designer Cagla Ertan. Her love of denim and creating playful and memorable styles set the foundations of the brand. Cagla has explored her career choices in the industry before founding CERTAIN. Although she enjoyed working at the big companies, her dream was always to become an entrepreneur and create something of her own. This dream was always around the idea of Denim. The brand takes its name both from our founder’s name and the exact meaning of the certainty. It seems like nowadays most of us not certain about anything but our goal is to make you certain about at least one thing. “our passion for CERTAIN” CERTAIN is uniquely made in Local factories. Our Jeans and Jackets are designed to be worn day&night. Our tops are dedicated to use unwanted/old denims and create an up-cycled designs. They are for the people who are in the search of looking different from common trend. Our love for hologram and color, created the unique style of our accessories. They are colorful, fun, bold yet effortless to adapt any kind of style. CERTAIN is committed to its quality in fabric and accessories. It will always prioritize to give you joy and uniqueness with its designs.